Of course, the best time to post on social media is important to maximize opportunity in earning engagement. Incredibly, social media become the best forum to engage customers through posts. It is the key to rise above the noise and get eyes on your post. A lot of us suffer for not getting reached by our targeted audience. Even though we create the best of the best content and presentation, if we don’t get the expected reach, all of our hard work goes wasted. However, here are some best times to publish your content on famous social media to get maximum rankings and reach. Terrifically, it actually works. Just give it a try and see the results yourself. So, let’s understand when is the best time to post on social media.
What’s the best time to post on Social media?
Ever wondered if you’re posting on social media at the right time? Well, some times are definitely better than the rest and this differs for every social media platform you’re posting at because of the kind of traffic and networking that occurs on them at a particular time.
This infographic highlights the best time to post content on each social network. I have taken six of the most popular social media sites namely Facebook, Twitter, Instagram, Pinterest, and Snapchat for consideration.
There is more in-depth analysis and opinions below the infographic about the best time to post on social media.
1. Best time to post on Facebook.
Facebook is regarded as the king of social media and a leading social media platform with over 1.18 billion monthly active users. At least 70% log in to their accounts on a daily basis. Although, it’s difficult to get your organic post in front of each eye you want them to see by. So, it’s better to upload photos, videos, and other kinds of data during the perfect strategic time.
However, some research suggested that posting to Facebook between 1 PM and 4 PM on Thursday and Friday is an excellent day and time on Facebook during working hours.
Moreover, even weekends get the highest level of engagement surges in Facebook on Saturday and Sunday. Further research revealed that posting from 1 PM to 4 PM. Thus, the worst day is on Tuesday to post on Facebook.
2. Best time to post on Instagram
Although, Instagram activity is now much more concentrated in the workdays. Now there is less early morning activity. Therefore, if you are posting on your page during the day, the chance that it will reach the desired audience is less. The best time to catch the audience is during lunchtime at 11 AM to 1 PM and after work from 7 PM to 9 PM. Most Instagrammers tend to avoid browsing during work hours. Apart from this, Monday, Wednesday, and Thursday is the strongest day to post on Instagram. The worst day to post is on Sunday.
3. Best time to post on YouTube
YouTube is a video-sharing platform where users can watch, like, share, comment, and upload their own videos mainly it should be accessed through laptops, tabs, and mobile phones. It is free to use, you can also share in an entertaining way it can be in form of videos, music, comedy sketch, video animation. It tremendously helps the Audience and helps to educate them about various information like food recipes, makeup skills, personal development skills. Immensely, business skills through YouTube channel.
Undoubtedly, publishing a video on YouTube at the best time can get you as much as 2 to 5 times more views. Importantly, most viewers watch videos in the evening, so post during workdays at 12 to 4 PM so that video would be indexed by the evening and also most viewers watch YouTube on weekends, so post on Saturdays and Sundays around 9 to 11 AM.
4. Best time to post on Twitter
Absolutely, Twitter is another social media platform with a massive audience. Unlike, Facebook Twitter attracts more spectators during weekdays. Audiences tend to tweet information during the lunch hour from 12 to 1 PM. Posting at lunch every day Monday to Friday can help you increase social media engagement. So, keep in mind that Saturday and Sunday are the worst days to post on Twitter.
5. Best time to post on Pinterest